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4. MARKET

14 Apr

Posted at 07:00h in 2. SERVICE PROVIDERS, 3. BUSINESS, 4. MARKET, Consumer Goods, CONSUMER IOT, Enterprise, Pre-production, Videos
1 Like


A solid route to take when developing a consumer Internet of Things product is concept -> ideation -> proof of concept -> prototype -> video -> crowdfunding -> MVP -> beta with early investors -> product. Harvesting your vested customers to become true fans is an incredibly powerful way to take a product to market and doesn’t necessary sidestep traditional funding sources. One of the reasons I like it most however is because it follows my launch philosophy of Design -> Sell -> Build - especially important in IoT.
Watch this video (or read the transcript) to see John Mein discuss the details of how to start with crowdfunding to launch a successful consumer IoT product and company ...

08 Apr

Posted at 03:36h in 1. IOT COMPONENTS, 2. SERVICE PROVIDERS, 3. BUSINESS, 4. MARKET, Analytics & AI, COMMERCIAL IOT, Consultant, CONSUMER IOT, INDUSTRIAL IOT, INFRASTRUCTURE IOT, Pre-production, Season 1 Podcasts
1 Like




Episode 49

In this episode Bruce recounts recent meetings with clients and discussions with IoT design houses to discuss the current state of the art in data analytics in IoT deployments.
Listen to this analysis episode (or read the transcript) with Bruce Sinclair for the reasons why data analytics isn’t usually considered by clients and why that’s OK ...

01 Apr

Posted at 07:00h in 2. SERVICE PROVIDERS, 3. BUSINESS, 4. MARKET, Business Model, COMMERCIAL IOT, Enterprise, Season 1 Podcasts
1 Like




Episode 48

Building an IoT product line isn’t just for the big guys. Small and medium size manufacturers can transform their business into Internet of Things powerhouses by following the same IoT playbook – albeit on a smaller scale.
Listen to this podcast (or read the transcript) where I speak with Christian Shaffer about the steps his 20-person company took to unlock $2 million in recurring revenue ...

24 Mar

Posted at 07:00h in 1. IOT COMPONENTS, 2. SERVICE PROVIDERS, 3. BUSINESS, COMMERCIAL IOT, Consultant, CONSUMER IOT, Ecosystems, INDUSTRIAL IOT, INFRASTRUCTURE IOT, IoT Platform, MEDIA, Season 1 Podcasts
1 Like




Episode 47


Listen to this analysis episode (or read the transcript) with Bruce Sinclair where he analyses the latest IoT news from a business perspective. In this episode Bruce tees off from the Apple CareKit announcement to discuss why ecosystems are so important and how they differ from IoT platforms ...

24 Mar

Posted at 06:00h in 1. IOT COMPONENTS, 2. SERVICE PROVIDERS, 4. MARKET, Analytics & AI, COMMERCIAL IOT, CONSUMER IOT, INDUSTRIAL IOT, INFRASTRUCTURE IOT, Vendor, Videos
1 Like


In the data science of IoT there’s no one size fits all data model. Each situation needs to be analysed separately by your data scientist. Then the output too, needs to be custom tailored to your customer - internal or external. This output, often in the form of a dashboard, is critical in aiding the identification of value with your data. Therefore, iterate on its design as often as you do on the design of the IoT product.
Watch this video (or read the transcript) to see Christian Mastrodonato discuss standing up an Internet of Things Pilot from a Data Scientist’s perspective ...

18 Mar

Posted at 06:00h in 1. IOT COMPONENTS, 2. SERVICE PROVIDERS, 3. BUSINESS, Business Model, COMMERCIAL IOT, Enterprise, INDUSTRIAL IOT, INFRASTRUCTURE IOT, IoT Platform, Season 1 Podcasts
0 Likes




Episode 46

Schneider has seen the IoT light and they are following it at scale. Step 1, make all products connected. Step 2, develop a platform, in this case, for the energy management and automation vertical. Step 3, create more customer value by moving from products to products and services to ultimately driving customer results.
Listen to this podcast (or read the transcript) where I speak with Prith Banerjee about the IoT playbook to be followed by all leading edge enterprises, big and small ...

11 Mar

Posted at 05:00h in 2. SERVICE PROVIDERS, COMMERCIAL IOT, Consultant, INDUSTRIAL IOT, Videos
1 Like


If implementing IoT within your organization it makes sense to target improving operational efficiency; it’s easier for the bean counters to sign off on than some esoteric new IoT business opportunity. This, as I’ve discussed before, is the thin edge of the IoT wedge for getting a pilot started. Next - what OPEX should you go after? Find a metric that everyone in the company or business unit or department, understands and lives by and then apply IoT there first. If people have a stake in it they will be more willing to change, readjust processes and help make the project successful. Rather than making it a top-down edict, power the IoT project from the bottom-up.
Watch this video (or read the transcript) to see Nauman Sheikh share his strategic and hands-on experience on the steps and best way to introduce IoT analytics in any organization ...

10 Mar

Posted at 03:00h in 1. IOT COMPONENTS, 2. SERVICE PROVIDERS, 3. BUSINESS, 4. MARKET, COMMERCIAL IOT, Consultant, INDUSTRIAL IOT, INFRASTRUCTURE IOT, MEDIA, Network Equipment, Season 1 Podcasts
1 Like




Episode 45


Listen to this analysis episode (or read the transcript) with Bruce Sinclair where he analyses the latest IoT news from a business perspective. In this episode Bruce talks about Ericsson quietly slashing IoT device forecasts, the proposed DIGIT bill and the New MQTT ISO Standard ...

03 Mar

Posted at 06:00h in 3. BUSINESS, 4. MARKET, COMMERCIAL IOT, CONSUMER IOT, INDUSTRIAL IOT, INFRASTRUCTURE IOT, Legal, Risk Management, Season 1 Podcasts, System Integrator
0 Likes




Episode 44

If your company is collecting data, and every IoT company collects data, it needs a formal “Information Security Program”. We’ve talked risk assessment in the past, that is the process of assigning liability to each potential security breach, but that’s only part of the program.
Listen to this podcast (or read the transcript) I speak with John Ansbach about the rest of the “Information Security Program”, impending regulation and privacy concerns ...

26 Feb

Posted at 01:00h in 2. SERVICE PROVIDERS, 4. MARKET, COMMERCIAL IOT, Consultant, CONSUMER IOT, INDUSTRIAL IOT, INFRASTRUCTURE IOT, Videos
2 Likes


Visualizing IoT big data is as much an art as it is a science. The palette is underlying algorithms and the exterior is color and texture mapping. Images aren’t static – they are interacted with in 3D or animated as a movie. The result is a science-based art form designed to convey information or present a story where the human mind can discover hidden value invisible to the algorithm. As a subset of descriptive analytics, it is another tool for the data scientist, subject matter expert or executive to extract value form the numbers coming from IoT sensors and data services.
Watch this video (or read the transcript) to see Barend Botha paint a picture of how to use data visualization to uncover hidden value in big Internet of Things data sets ...

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