28 Jul KISSing Dumb Smart Products

Episode 61

You’ve heard of the KISS principle, right? Keep it Simple Stupid… Well, I don’t think many consumer smart product makers have. Maybe it’s just where we are in the IoT evolutionary cycle but often they take a perfectly fine, and simple, product and heap on to it a lot of complexity when making it smart. Even worst, this complexity often adds very little incremental value.
Listen to this analysis episode (or read the transcript) with Bruce Sinclair where he discusses how making products smart often reduces their value instead of increasing it ...